HP Case Study
HP
The first HP World Concept Store in Northern Mindanao.
This HP case study covers the grand opening of the first HP World Concept Store in Northern Mindanao, at Ayala Malls Centrio in Cagayan de Oro, as well as the posts, films and the website story that followed.
Numbers anyone can see.
Every figure in this HP case study comes from the public counts on our Facebook page, YouTube channel and website, so each one can be verified.
Totals of the public counts on Project LUPAD’s Facebook posts, YouTube videos, as well as the website story about HP, as of October 2026.
Laptops, desktops and printers, all in one place.
Initially, on February 27, 2025, we announced the grand opening deals of the HP Concept Store at Ayala Malls Centrio.
Then, on opening day, our crew covered the ribbon cutting, the blessing and the first shoppers. After that, we shared the store in photos, a video, a short and a website story.
As a result, five posts drew more than 1,900 reactions on Facebook, while two videos passed 550 views on YouTube.
This HP case study, day by day.
- Feb 27, 2025
The announcement
Grand opening deals, shared a day before the store opened.
- Feb 28, 2025
The opening
The first HP World Concept Store in Northern Mindanao opens, with 568 reactions on our photos.
- Mar 1–2, 2025
The store, in video and photos
A video and then a photo set show the laptops, desktops and printers inside.
- Mar 11, 2025
The story
Finally, a website story, a YouTube video and a short, as well as our most popular HP post.
The posts behind this HP case study.
Above all, “first in Northern Mindanao” gave each post a reason to share.
First in Northern Mindanao: the HP Concept Store opens in CDO
The first HP World Concept Store in Northern Mindanao is now open
The latest HP laptops, desktops and printers, now in CDO
Grand opening deals at the HP Concept Store, Ayala Malls Centrio
Shot by our crew.
Watch the films.
First in Northern Mindanao: HP Concept Store Opens in CDO
252 views
First in Northern Mindanao (Short)
303 views
View counts as shown on YouTube in October 2026.
Four parts of one opening.
The ribbon cutting
The officials, the blessing and the first moments of the store.
The products
Close-ups of the laptops, desktops and printers on display.
The films
Similarly, a video and a short, published on Facebook and YouTube.
The story
Finally, a website story, so the opening could be found on Google.
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