Potato Corner Case Study
Potato Corner
The first Potato Corner in Balingasag.
This Potato Corner case study covers the opening of the first Potato Corner in Balingasag, Misamis Oriental, at Prince Hypermart in September 2023, as well as the response it drew on Facebook.
A first for Balingasag.
Every figure in this Potato Corner case study comes from the public counts on our Facebook page, so each one can be verified.
Public counts on Project LUPAD’s Facebook post about Potato Corner, as of October 2026.
Fries, freebies and Spudster.
On September 28, 2023, the first Potato Corner in Balingasag opened at Prince Hypermart.
Our crew covered the ribbon cutting, the opening promos and Spudster, the brand’s mascot. In addition, the post shared each opening deal, from free Large fries to free umbrellas for the first customers.
As a result, the post drew 308 reactions and 60 shares, as people tagged friends to visit.
The post behind this Potato Corner case study.
Above all, the opening promos gave people a reason to share.
Shot by our crew.
Three parts of one opening.
The ribbon cutting
The team, the guests and the first moments of the store.
The promos
Similarly, every opening deal, shared in one post.
Spudster
Finally, the brand’s mascot, meeting the first customers.
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