Nissan Case Study
Nissan
The future of driving, up close.
This Nissan case study covers the Nissan Intelligent Mobility Tour 5.0 at SM CDO Downtown in February 2025, as well as the response it drew online.
Numbers anyone can see.
Every figure in this Nissan case study comes from the public counts on our Facebook page, YouTube channel and website, so each one can be verified.
Totals of the public counts on Project LUPAD’s Facebook posts, YouTube video, as well as website story about Nissan, as of October 2026.
Test drives. Then the recap.
Initially, on February 21, 2025, the Nissan Intelligent Mobility Tour 5.0 opened at SM CDO Downtown. Our reel invited Kagay-anons to get behind the wheel and see the newest Nissan cars.
Then, over the weekend, we covered the exhibits, the e-POWER display and the test drives.
Finally, a website story and a recap post wrapped up the tour. As a result, the opening reel drew 865 reactions and 117 shares.
The posts behind this Nissan case study.
Above all, the opening reel drew the strongest response, as it put viewers in the driver’s seat.
Shot by our crew.
Watch the films.
View counts as shown on YouTube in October 2026.
Three parts of one tour.
The exhibit
Wide shots of the display, as well as close-ups of each car on the floor.
The technology
Similarly, the e-POWER display, explained in simple terms.
The recap
Finally, a website story, so the tour stays searchable after it ends.
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